In the world of natural cosmetics, certifications such as COSMOS, Ecocert and NATRUE are increasingly well known. And rightly so: they guarantee that a product has passed rigorous audits and meets criteria verified by an independent third party.
But it is also worth knowing that:
They are private certifications, not public ones.
They carry a high cost, both per product and per audit.
And on their own they don't reflect all the information about a product.
Today we want to explain why, even though we don't yet hold these seals, our transparency comes first.
🧪 What do these certifications guarantee?
COSMOS (backed by Ecocert, BDIH, Soil Association, ICEA and others) has two levels. COSMOS NATURAL sets no minimum organic content, but requires the natural-origin percentage to be shown. COSMOS ORGANIC requires at least 95 % of agricultural ingredients to be organic and a minimum of 20 % of the total product to be organic (10 % in rinse-off products).
NATRUE classifies products at three levels: natural, natural with organic ingredients, and organic. For the highest level it requires ≥95 % organic ingredients out of the natural ones.
All of them audit every formula, every supplier and every process.
And that's a good thing. But…
🌿 What if transparency were the new luxury?
We've decided to start from radical honesty. We don't have the seals yet, but we do have the figures. And we're sharing them with you, plainly:
| Product | Natural origin (%) | Organic origin (%) |
| Cleansing oil | 100 | 56.9 |
| Vitamin oil | 100 | 86.9 |
| Day cream | 96.8 | 73.6 |
| Night cream | 96.65 | 77.1 |
| Deodorant | 100 | 31.0 |
| Lip balm | 100 | 25.6 |
| Rose hydrosol | 99.4 | 99.4 |
👉 Four of our seven products are 100 % natural-origin.
👉 The lowest in naturalness is the night cream at 96.65 %. The lowest in organic content is the lip balm at 25.6 %.
👉 On average, our formulas are 98.98 % natural-origin, calculated according to ISO 16128.
You can see the full detail, ingredient by ingredient, on our INCI page.
✨ What we do certify: our conscience
Marketing isn't what drives us. Consistency is. That's why:
We choose every ingredient carefully, looking at its origin and traceability.
We print the natural- and organic-origin indices on our labels, so you have the information you need.
We hide nothing: if an ingredient isn't organic, we say so. If it is, we say that too.
🌸 And the seals?
They will come. We understand that an external audit adds value. But we don't want to rush. We want to do it properly. In the meantime, we'd rather invest in excellent ingredients, honest formulas and telling you everything.
Thank you for trusting us.
Thank you for choosing consciously.